Branding – Web design


Georgios Tsianos is more than a doctor or an ultra-endurance athlete; he’s a multi-skilled individual who, when he walked into our studio, sparked a creative journey like no other.

Tasked with crafting a visual identity for his groundbreaking ultra-endurance project, we realized that to truly convey his remarkable story, we needed to immerse ourselves in his world. As we delved into Georgios’ life, we uncovered a treasure trove of character and professionalism. Georgios is a man of many talents, a scientist, an extreme environment enthusiast, and an achiever of incredible athletic feats in the most demanding conditions. Yet, his remarkable journey was scattered across the web, leaving his visual identity fragmented and unreadable.

Instead of merely designing a logo for his new athletic project, we decided to re-construct his own visual identity by creating a space that could house all his remarkable accomplishments. Our journey began with Georgios’ personal branding – a logo bearing his name that encapsulated the essence of his existence. From there, we embarked on a website-building venture, a platform that would showcase every facet of his work and achievements. Countless brainstorming sessions, extensive discussions about his areas of expertise, philosophical outlook, and vision, and hours spent poring over images and footage from his ultra-endurance projects were just the beginning.

We crafted compelling storytelling, designed a distinctive logo, curated engaging articles, and built a customized website, perfectly tailored to Georgios’ unique visual communication needs.






Through this creative partnership, we breathed life into his remarkable journey, making it a vivid and inspiring reality for all to see.





Through this collaboration, we earned a true friendship!


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